VELVET BY GRAHAM & SPENCER BEGAN AS A CONTEMPORARY T-SHIRT LINE IN 1997 BY JENNY GRAHAM AND TONI SPENCER. THE AIM WAS SIMPLY TO CREATE STYLISH, HIGH QUALITY FASHIONABLE TEES, TANKS AND TOPS THAT WOULD EMBODY THE LAID-BACK WEST COAST LIFE-STYLE. THIS CONCEPT STRUCK A CHORD WITH A FASHION PUBLIC STARVED OF HIGH-END BASICS AND THE LINE QUICKLY TOOK OFF, EXPLODING ONTO THE RETAIL MARKET. WITHIN A SHORT PERIOD OF TIME, VELVET BY GRAHAM & SPENCER WAS FLYING OFF THE SHELVES IN DEPARTMENT STORES AND BOUTIQUES AROUND THE WORLD. OVER THE LAST FEW YEARS, THE LINE HAS EVOLVED TO ENCOMPASS STYLISH LUXURY STAPLES AS WELL AS GORGEOUS DRESSES, MUSTHAVE JACKETS, VIBRANT PRINTS AND MUCH MORE. IN A CULTURE OF THROW-AWAY FASHION, VELVET BY GRAHAM & SPENCER STANDS OUT FROM THE PACK BY CREATING CLOTHES THAT SIMPLY GET BETTER WITH TIME. CRAFTED USING LUXURIOUS FABRICS, VELVET IS PRIMARILY MANUFACTURED IN THE US.

FOLLOWING THE WORLDWIDE SUCCESS OF VELVET, IT WAS THE NATURAL NEXT STEP TO DIVE INTO MENSWEAR AND IN THE SPRING OF 2004 VELVETMEN WAS BORN. TODAY, THE KEY DESIGN PRINCIPLE REMAINS THE SAME: CREATING STYLISH, IMPECCABLY DESIGNED, COMFORTABLE PIECES FOR THE EVERY MAN.

IN THE FALL OF 2007 JENNY AND TONI LAUNCHED GRAHAM & SPENCER, TO CRITICAL ACCLAIM. THE DESIGN ETHOS BEHIND THE BRAND IS TO CREATE GORGEOUS FASHION˜FORWARD CLOTHES OUT OF LUXURY FABRICS. THE GRAHAM & SPENCER GIRL IS UP-TO-DATE ON THE LATEST RUNWAY NEWS AND AWARE OF VISIONARY TRENDS, SHE LIKES TO INCORPORATE THEM INTO HER EVERY DAY WARDROBE. SHARP TAILORING, FLUID, CLEAN SILHOUETTES AND A SOPHISTICATED, INTELLIGENT AESTHETIC HAVE BECOME STYLE HALLMARKS OF THE BRAND. THE COLLECTIONS FEATURE COOL SEPARATES, ICONIC SUITING AND GRACEFUL DRESSES. EACH PIECE IS METICULOUSLY CRAFTED TO REFLECT THE COOL, EDUCATED FASHION SENSIBILITY OF THE DESIGNERS.

VELVET'S DESIGN HQ IS LOCATED IN CULVER CITY, CALIFORNIA. LOCATED ON THE WEST SIDE OF LA, CULVER CITY IS WHERE FASHION, ART AND CULTURE COLLIDE TO CREATE A VIBRANT, LIVELY NEIGHBORHOOD.